Napoleon Finance: A Confident Refresh for a Modern Financial Future

We reimagined the Napoleon Finance brand with a refined, modern aesthetic that reflects clarity, confidence, and growth.

Drawing from nature, the updated colour palette—Olive Green, Eucalyptus, Soft Beige, and a bold pop of Rust—adds warmth, stability and a sense of ambition. These tones work together to create a sophisticated yet approachable feel. Clean, spacious layouts and the contemporary Neue Haas Grotesk typeface bring a calm authority to the brand, reinforcing professionalism without losing personality.

The result is a brand identity that feels both grounded and progressive—perfectly aligned with Napoleon’s mission to empower clients with financial clarity.

Services

Identity
Brand Guidelines
Print Collateral
UI and UX

Collaborators

Strategy + Copywriting 
Tall Teaspoon

Website Development 
Diginomic